廣州拓源公關(guān)助力線上全球新品發(fā)布會(huì)，推出新一代尼古丁技術(shù)！?

核心內(nèi)容：電商直播代運(yùn)營、直播帶貨、線上發(fā)布會(huì)直播直播、抖音代運(yùn)營、廣州活動(dòng)方案策劃、視覺設(shè)計(jì)、執(zhí)行統(tǒng)籌、互動(dòng)傳播等

“對于的電子煙行業(yè)而言，過去一年經(jīng)歷了起起落落，今天又站在了一個(gè)歷史性的新起點(diǎn)。這個(gè)行業(yè)需要破局，但作為企業(yè)本身 是抱著組局的心態(tài)，希望用持續(xù)創(chuàng)新的技術(shù)和產(chǎn)品和所有的合作伙伴一道共同推進(jìn)這個(gè)行業(yè)向前發(fā)展。”這是喜霧電子煙CEO陳敏在線上發(fā)布會(huì)直播上的開場白。 
由于疫情影響，不便于舉辦大型線下活動(dòng)，4月8日上午9：00，喜霧舉辦了一場特殊的線上發(fā)布會(huì)直播——線上全球新品線上發(fā)布會(huì)直播，發(fā)布最新尼古丁技術(shù)研發(fā)成果“尼古丁X”，以及最新電子煙產(chǎn)品 S1。
Now the global e-cigarette industry and policy makers are hoping that the oils will move toward lower nicotine and de-flavoring. According to the release, in the nicotine X formula, the nicotine content of all the tobacco oil is 1.7%, no 2%, no more than 3%, but can give the traditional smokers more than 3% or 5% of the throat feel and top feeling, reduce the smokers return to the real smoke desire。
這個(gè)技術(shù)成果，被喜霧寄予厚望，“ 相信是一種能開啟電子霧化煙油新時(shí)代的技術(shù)突破。”據(jù)透露，喜霧未來所有電子煙產(chǎn)品都將采取尼古丁X的1.7%超低尼古丁含量配方。

邢晨悅博士尼古丁X的研發(fā)手稿

喜霧首席科學(xué)家邢晨悅介紹說，“尼古丁X，之所以取名X，是因?yàn)閄在數(shù)學(xué)中象征著未知、代表著變量。而未知代表著無限可能，代表著未來；變量則看每個(gè)人如何推理解答，能得出什么樣的答案。”
 核心技術(shù)：首創(chuàng)樂高式配方 
According to the report, the nicotine X formula is made up of different core modules, using a concept very similar to the popular lego bricks.
It culled from thousands of natural tobacco ingredients more than a dozen that scientists believe are related to addiction, taste and flavor. The range of requirements for each ingredient was then determined by precisely calculating the acid-base balance between these ingredients and nicotine.
 
最后，把這些成分組成了不同的配方基礎(chǔ)模塊。而且由于有機(jī)分子結(jié)構(gòu)和樂高積木一樣不是平面的，它也存在三維立體的結(jié)構(gòu)，因此它們之間的反應(yīng)和相互作用，也都和三維結(jié)構(gòu)的有效重疊有密不可分的關(guān)系。
因此，在組建基礎(chǔ)模塊的時(shí)候，喜霧研發(fā)部門還精準(zhǔn)引入了分子間三維空間的考量，而這些模塊在與不同煙油口味調(diào)制的時(shí)候也會(huì)進(jìn)行微調(diào)。
喜霧首席科學(xué)家邢晨悅介紹說，總的來說，正是因?yàn)榫x、精確、精準(zhǔn)這三個(gè)關(guān)鍵詞，才使這款產(chǎn)品能達(dá)到上頭感和擊喉感的完美平衡。尼古丁X中沒有一分成分是多余的無用的。
為了保護(hù)這個(gè)研發(fā)成果，據(jù)喜霧介紹說，目前已針對性地采用了商業(yè)機(jī)密+全球?qū)＠暾埖哪Ｊ竭M(jìn)行分別分模塊的保護(hù)，在全A number of new formulations and smoke direction patents were applied in the sphere. Preliminary experiments have also been carried out in relation to these new patents and research and development.
Original craft, restore the flavor of Chinese flue-cured tobacco
When the nicotine X formula came out for the first time, xiyou decided to give priority to the use of original flavor process, restore the unique flavor of Chinese flue-cured tobacco flavor 3 mellow flavor combined with nicotine X to market, let Chinese smokers become the first users with nicotine X close contact.
在調(diào)制3號(hào)醇香口味的時(shí)候，喜霧首先精選最優(yōu)質(zhì)的烤煙煙絲作為原料，從中精煉出中式烤煙基調(diào)香型以后，又招募了平均試香經(jīng)驗(yàn)在十年以上的煙草調(diào)香試香師團(tuán)隊(duì)，反復(fù)盲測、對比作為參照物的頂級(jí)中式卷煙。
按照卷煙燃燒時(shí)前中后段三段的香氛進(jìn)行精調(diào)，結(jié)合喜霧煙桿的霧化機(jī)理和功率，適當(dāng)增強(qiáng)或者減弱煙油霧氣各段中的果香、清香和甜度，并優(yōu)化基油的配比，這樣的精煉和精調(diào)，使這款新的3號(hào)醇香中式烤煙煙油霧量豐沛，醇而不膩。 
S1，第一款搭載的產(chǎn)品 
It is understood that S is a brand new product series of xiyou after P (replaceable cartridge) and G (disposable) series. The new e-cigarette S1 is also the first product equipped with nicotine X formula.
搭載的煙彈中，常規(guī)口味除了3號(hào)醇香，還有其他搭載尼古丁X核心配方的口味煙彈。
在技術(shù)創(chuàng)新上，喜霧 S1 首創(chuàng)應(yīng)用 MEMS 壓差傳感芯片技術(shù)，替代傳統(tǒng)的氣流開關(guān)，實(shí)時(shí)監(jiān)測抽吸氣流的強(qiáng)弱變化，即氣道內(nèi)產(chǎn)生的負(fù)壓值，實(shí)時(shí)控制電池的輸出功率，從而個(gè)性化且穩(wěn)定地控制煙油的加熱功率。意味著 S1 可根據(jù)煙民抽吸的深淺習(xí)慣，智能調(diào)節(jié)煙霧量。
喜霧首席運(yùn)營官劉宇表示，“基于大量的用戶調(diào)研數(shù)據(jù) 發(fā)現(xiàn)，煙民的抽吸習(xí)慣存在較大個(gè)體差異， 有人喜歡大口吸，享受大煙霧帶來的沖擊感；有人喜歡小口細(xì)細(xì)品味。但在工廠流水線批量生產(chǎn)的電子 煙所采用的吸阻是一樣的，很難給用戶帶來量身定制的抽吸體驗(yàn)。喜霧研發(fā)團(tuán)隊(duì)在半年多時(shí)間內(nèi)經(jīng)過無 數(shù)次研發(fā)試驗(yàn)，最終在業(yè)界率先應(yīng)用了通常被用于智能安全控制系統(tǒng)的 MEMS 壓差傳感芯片技術(shù)，希望煙民抽吸到的每一口都是‘私人訂制’。”
William Rooney, head of product and supply chain at VPZ, the UK's largest e-cigarette chain, said he was "impressed by the excellent design and quality of the product and looks forward to bringing more surprises to UK consumers as a strategic partner." After many polishing and blending, xi yan S1 finally selected four undertones and elegant colors full of texture and vitality from PANTONE: pine green, midnight blue, coral red, and deep space gray.
據(jù)悉，喜霧 S1 在中國大陸首次發(fā)售后，并將進(jìn)入英國、加拿大、馬來西亞等市場。
喜霧電子煙CEO陳敏在演講中說，疫情其實(shí)給整個(gè)電子煙行業(yè)造成了不小的沖擊，喜霧同樣是一家年輕的公司， 一樣在經(jīng)歷著市場的洗禮。但 認(rèn)為大浪淘沙之后依然站著的那些公司會(huì)有更大的機(jī)會(huì)，在未來的市場占據(jù)一席之地。
“ 選擇在今天這個(gè)時(shí)點(diǎn)發(fā)布新技術(shù)和新產(chǎn)品，也是希望能夠給行業(yè)注入信心，給 所有的合作伙伴注入信心。” 
"From 5%, 3% to 1.7% (nicotine content) in the industry, it seems that this is not just a change in Numbers, but will surely bring about a new round of development in the e-cigarette industry. The invention of nicotine salts increased the conversion rate of e-cigarette smokers in the United States by five or six times. How many times will this time? Let's wait and see!”
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